Book
Personality Imagery Deconstruction: Theory And Application
ISBN : 9789819806966
Author : Yuan Yuan
Publisher : World Scientific
Year : 2025
Language : English
Type : Book
Description : Personality imagery deconstruction is an innovative theory in personality psychology, grounded in Imagery Communication Psychology (ICP). This book offers a comprehensive exploration of the sources of personality imagery, as well as the significance and methods of deconstructing it for practical applications. Inspired by Chinese cultural philosophy, this approach views personality as a system rather than a collection of separate traits. Instead, personality is deconstructed into distinct, independent sub-personalities, each with its own motives, behaviours, and preferences. Through ICP, these sub-personalities emerge in the conscious mind,
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