Book
Digital and Social Media Marketing A Results-Driven Approach
ISBN : 9781032437590
Author : Aleksej Heinze
Publisher : Routledge
Year : 2025
Language : English
Type : Book
Description : Now in its third edition, Digital and Social Media Marketing provides a practice-led approach to digital marketing. This highly regarded textbook combines academic theory with practical examples from a range of different organisations worldwide to highlight techniques for the development and maintenance of a successful digital presence. The book’s customisable models offer organisations a way to decipher their current situation and plan a clear road map for developing a marketing strategy appropriate for the digital era.
RECOMMENDED BOOKS
Being, Becoming and Thriving as an Early Years Practitioner
Annie Pendrey
Engineering Principles for Food Processing Technology and Product Realization
Leonardo Sepúlveda Torre
Drought Stress Tolerance: Plant Resistance Through Breeding and Molecular Approaches
Dean Hovey
Digital Intermediation : Unseen Infrastructure for Cultural Production
Jonathon Hutchinson
Surrealism and the people’s republic of china
Lauren Walden
Handbook of Research on Bioenergy and Biomaterials
Leopoldo Javier Ríos González
Vampire State: The Rise and Fall of the Chinese Economy
Ian Williams
Healing Dao, The: Chinese Medicine For Beginners
Achim Eckert