ISBN : 9781032805252
Author : Peter M. Smudde
Publisher : Routledge
Year : 2025
Language : English
Type : Book
Description : Excellence in public relations (PR) begins with excellence in education in public relations programs. In this book, Dr. Smudde brings together his industry expertise and over 20 years of teaching experience at higher education institutions to present a comprehensive and cohesive primer for PR educators.