Book
Global Business Connecting Theory to Reality
ISBN : 9781032780214
Author : Yongsun Paik
Publisher : CRC Press
Year : 2026
Language : English
Type : Book
Description : This textbook is designed to help students recognize and analyze key issues in global business by bridging theory with real-world applications. Divided into three parts, it explores critical aspects of global business, introducing readers to relevant topics and examining core concepts and their applications through about 40 case studies.
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