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Agro-Industry

Anti Aging and Regenerative Medicine

Applied Digital Technology

Cosmetic Science

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Integrative Medicine

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General Books

Book

A Primer for Crisis Communication TheoryThe Fusion of Theory and Practice

ISBN : 9781032745794

Author : Finn Frandsen

Publisher : Routledge

Year : 2026

Language : English

Type : Book

Description : The book begins with an extended discussion of applied theory, including the theory building process, to help the reader appreciate how theory can connect to the practice of crisis communication. This discussion is followed by chapters each explaining a theory and using an evidence-based approach to explore how that theory illuminates and applies to crisis communication practice. The array of theories includes those that are descriptive, prescriptive, and critical and cover the areas of public crises, political crises, and corporate crises.

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