Book
Strategic International Marketing Strategy Development and Implementation
ISBN : 9781032467733
Author : Carl Arthur Solberg
Publisher : Routledge
Year : 2024
Language : English
Type : Book
Description : Strategic International Marketing, 2e offers a uniquely adaptable strategy framework for firms of all sizes that are looking to internationalise their business, using Carl Arthur Solberg's tried and tested Nine Strategic Windows model.
RECOMMENDED BOOKS
Nutri-CerealsNutraceutical and Techno-Functional Potential
Rajan Sharma
Economic Development, Agriculture And Climate Change
Antonio Yunez Naude
New Approaches to the Investigation of Language Teaching and Literature
Aitor Garcés-Manzanera
Biomass Wastes for Sustainable Industrial Applications: A Waste-to-Wealth Approach
Chandrabhan Verma
Biogas Plants : Waste Management, Energy Production and Carbon Footprint Reduction
Wojciech Czekala
Smart Farming Technologies to Attain Food and Nutrition Security
P. Parvatha Reddy
Animal Behavior: Role of Biogenic Amines
Violet Paige
Nanotechnology for Sustainable Agriculture, Food and Environment
Avnesh Kumari