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General Books

Book

Contemporary Issues in Social Media Marketing 2/e

ISBN : 9781032535692

Author : Subir Bandyopadhyay

Publisher : Routledge

Year : 2025

Language : English

Type : Book

Description : Contemporary Issues in Social Media Marketing provides the most cutting-edge findings in social media marketing, through original chapters from a range of the world’s leading specialists in the area. This second edition has been fully updated with new features such as discussion questions, global case studies and examples, and material reflecting the key trends in the field

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