Book
MediaWriting: Print, Broadcast, Online, and Public Relations
ISBN : 9781032495804
Author : Deborah A. Silverman
Publisher : Routledge
Year : 2025
Language : English
Type : Book
Description : Expanded and updated throughout, this sixth edition features: A look at how journalists and PR practitioners use and write for social media platforms such as X and Facebook; Tips for better web writing, research, interviewing, and headline writing across multiple media platforms, including covering breaking news in the digital world; Coverage of public relations writing for digital media, publications, and other organizational media; Updates on current ethical issues faced by communicators; Information on spotting “fake news” and “deep fakes”; Strategies for integrating sound bites into broadcast scripts; New “It Happened to Me” anecdotes from the authors’ experiences as journalists and PR professionals; Updated discussion questions and writing exercises. Designed to meet the needs of students of digital, print, and broadcast media, public relations, or a wannabe jack-of-all trades in the online media environment, this reader-friendly primer will equip beginners with all the skills necessary to succeed in their chosen writing field.
RECOMMENDED BOOKS
Recent Advances in Food Microbiology: Use of Next-Generation Sequencing
Sandra Feijoo
Functional Compounds and Foods of Plant Origin
Krishan Dutt Sharma
The Philosophical Stage: Drama and Dialectic in Classical Athens
Joshua Billings
Practical Healthcare Statistics with Examples in Python and R : A Guide for the Uninitiated
Michael Korvink
Film History and Screen Culture in and beyond Greater China
Lin Feng
Mechanical behavior of materials
Rajiv S. Mishra
Responsible AI for Digital Health and Medical Analytics
Ben Othman Soufiene
Dental Materials
W. Stephan Eakle